Flashtalking is a New York–based independent ad-tech company founded in 2000 that provides dynamic ad serving, creative optimization, and data analytics solutions for digital advertising campaigns. The firm’s platform enables brands and agencies to deliver personalized, data-driven creatives across display, video, mobile, and connected TV channels while measuring performance and audience engagement. Flashtalking focuses on integrating first-party and third-party data to support real-time creative decisioning and campaign measurement. It partners with advertisers, publishers, and technology platforms to improve ad relevance, attribution, and cross-channel insights. The company operates globally, serving clients across North America, Europe, and Asia-Pacific. Flashtalking emphasizes analytics, automation, and privacy-compliant data practices in its technology offerings.