Rite Ventures is a Stockholm, Sweden–based venture capital firm founded in 2007 that focuses on early growth and expansion investments in Swedish and Finnish companies, particularly in IT services, software (including SaaS), e-commerce, digital brands, and related technology sectors. The firm acts as an active minority investor, deploying its own capital and engaging with founders to support strategic positioning, value creation, and long-term growth toward mid-market scale. Rite Ventures typically partners with companies exhibiting strong customer value propositions and scalable business models, providing financial backing and operational insight without seeking control positions. Its investment approach emphasizes long-term commitment, sector expertise, and collaboration with management teams rather than quick exits or extensive financial engineering. The firm’s portfolio includes Nordic software and commerce companies that have progressed to greater market presence through growth capital and strategic support.